FABRÍCIO GERMANO ALVES; DA MATA RODRIGUES SOUSA, P. H. USE OF CONSUMER DATA FOR BEHAVIOURAL ADVERTISING WITHIN MARKETPLACE PLATFORMS. REVISTA PARADIGMA, [S. l.], v. 33, n. 1, p. 23–43, 2024. DOI: 10.55839/2318-8650RevParRPv33n1pa23-43. Disponível em: https://revistas.unaerp.br/paradigma/article/view/3304. Acesso em: 8 maio. 2025.